Notes & ideas

What I'm learning along the way.

A collection of ideas, lessons and observations from my journey through web design, development and digital marketing.

A website design detail related to the featured blog post

Why do local trades either have too much work or not enough?

Jobs can be easy for others but harder for some. These are a few ideas that can help.

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What makes a small business website feel trustworthy?

Trust is built through a combination of design, content and functionality - being personable and approachable helps too.

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Local SEO: the quiet improvements that make a difference

A practical starting point for businesses that want to be easier to find in their local area.

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What to do after your new website goes live

A sensible post-launch checklist to help your website keep attracting the right attention.

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How to write website copy when you are not a copywriter

A clearer way to describe what you do, who it is for and why it matters.

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Thanks for reading.

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